Our Core Values

Recently, your LOCAL fire pro team realized that we needed to define our purpose. We needed to define, in a concise way, who we are and what we stand for. So we went on a vision quest, sort of.

What we learned is that most of the companies that we admire have core values. They live these core values every day in every interaction.

Core values is the set of ethics and principles that govern a company's decision making and actions. They serve as the foundation for the company culture, and the behaviors expected by its team members and customers.

Why Are Core Values Important?

Core values shape a company's culture and vision, and guide decision-making. They improve team cohesion by creating a sense of purpose and commitment in the workplace. When employees understand the company's core values, they are more likely to make decisions that align with the company's goals. Candidates for hire who share the company's values are more likely to be a good fit and stay with the company. Core values can help a company quickly communicate its principles to customers and clients. They help customers understand what to expect when doing business with the company.

How do you find your core values? How did we find ours?

We asked ourselves two questions:

What are the customers’ problems that matter deeply to me? And what’s our solution for each?

Problem: Compliance

Our Solution: Knowledge, Accuracy, Thorough Service Report, Preparedness

Problem: Responsiveness

Our Solution: Contact – Phone/Email/Text, Prompt Service, Accommodating

Problem: Ease of Service

Our Solution: Payment Options, Contact Options, Reliable, Conscientious, Efficient, Schedule Ahead/Remind of Due Dates, Walk-Ins, Disposal of Old Units

Problem: Pleasant Experience

Our Solution: Friendly, Smile, Clean, Leave it Better Than You Found it, Knowledge, Communicative, Flexibility and Understanding

What’s the result for us?

5-Star Reviews, Lasting Relationships, Referrals, Trust, Happy Customers, Provide Value That Aligns with the Cost of Service, Profit, Long-term Success.

Core Values

This is the expectation. This is our identity. This is the filter for our decisions.

Responsiveness – Radiate urgency to accommodate the customer.

Conscientiousness – Be reliable, engaged (present), and paying attention to the world around you. Leave it better than you found it.

Continuous Improvement – We are never perfect, but always work to have the introspection and awareness to be better.